A Celebrity With a Stress Patch Was Big News: Do They Work?

2023-08-29T05:47:01-07:00

Celebrity endorsements change product desirability but do not guarantee results. KEY POINTS Celebrity endorsements enhance perceptions about product desirability but are not evidence for efficacy. A placebo effect can impact well-being, even if an intervention can’t be “clinically proven” to work. Any tools that increase our mindfulness and self-awareness can help decrease stress. Nothing raises the visibility of a product faster than seeing it on a celebrity. When Meghan Markle was photographed wearing a NuCalm stress patch, it got a lot of attention on social media and the popular press. Many theories circulated about why Markle was wearing the patch, but aside from all [...]

A Celebrity With a Stress Patch Was Big News: Do They Work?2023-08-29T05:47:01-07:00

Alum Cynthia Vinney, Ph.D., Offers a Perspective on Social Identity Theory

2023-08-10T12:35:28-07:00

Alum Cynthia Vinney, Ph.D., Offers a Perspective on Social Identity Theory Fielding Media Psychology alum (Media PSY, 2016), recently penned an article titled “Social Identity Theory—Are We the Company We Keep?” for Verywell Mind. Dr. Vinney is a scholar, author, and freelance writer who focuses on psychology and popular culture topics. Her research examines how audiences understand, engage with, and respond to popular media. She has published two books and numerous academic articles in peer-reviewed journals, including Psychology of Popular Media Culture, Social and Personality Psychology Compass, and Review of Communication. Her latest book, Finding Truth in Fiction, was published [...]

Alum Cynthia Vinney, Ph.D., Offers a Perspective on Social Identity Theory2023-08-10T12:35:28-07:00

Why Did Influencer Kai Cenat’s Live NYC Meetup Turn Ugly?

2023-08-10T04:45:31-07:00

Influencers have no experience translating online audiences into live events. KEY POINTS Young influencers don't have relevant experience understanding influence or managing fame. Gen Z and Millennials relate more to influencers than to traditional celebrities. Parasocial attachment increases an influencer's persuasiveness because they feel like a friend. The popular social media streamer Kai Cenat and fellow streamer Fanum announced to their followers that they would give away electronics, including PlayStation 5 consoles, on Friday, August 4, at 4 p.m. Thousands of fans showed up to get the prizes, filling the street, stopping traffic, and becoming increasingly unruly. Police were [...]

Why Did Influencer Kai Cenat’s Live NYC Meetup Turn Ugly?2023-08-10T04:45:31-07:00

Social Media and Video Gaming: What should parents be concerned about and what can they do?

2023-07-03T10:22:49-07:00

What should parents be concerned about and what can they do? LISTEN TO THE PODCAST INTERVIEW between Dr. Ryan DeLapp and Dr. Andreas Miles-Novelo Intended For: Parents of children and teens Recorded Podcast - 1 Hour Important Takeaways: It’s not just kids we should be concerned about Parents can support their children in developing intentional and conscientious media use Parents can try to take a collaborative approach to minimizing the adverse effects of media on the family as a whole Parents should ‘stay plugged’ in to the media their children are consuming And, remember social media and video [...]

Social Media and Video Gaming: What should parents be concerned about and what can they do?2023-07-03T10:22:49-07:00

How Social Media Turned the Titan Tragedy into Entertainment

2023-06-26T06:41:59-07:00

What empathy? The Titanic, a lost sub, and wealthy explorers—it's too good a story. KEY POINTS Disasters capture attention but stories keep us coming back. The Titan incident had all the elements of a blockbuster movie, it was too much for social media to resist. Social media is attention-driven and rewards extreme content and conspiracy theories. Continued speculation perpetuates the increasingly archetypal narrative, independent of actual facts. The Titan submergible went missing on its way to take five people to see the wreckage of the Titanic. The navy reports it suffered a ‘catastrophic implosion,’ and the five passengers are [...]

How Social Media Turned the Titan Tragedy into Entertainment2023-06-26T06:41:59-07:00

Building UX Personas That Cultivate Empathy, Instead of Bias

2023-05-23T09:39:46-07:00

Personas have a long history in digital products and services. In fact, you’ve probably built a few yourself. They come in varying levels of fidelity and traditionally document key demographic information about your average or likely users. Personas can be incredibly helpful for teams, especially newly established ones, to help build context and guardrails around who they are building for. The problem with personas is they haven’t really changed much in the last few decades. If you run a basic search right now it will generate a hundred of the same templates with a standard array of demographic inputs; fake [...]

Building UX Personas That Cultivate Empathy, Instead of Bias2023-05-23T09:39:46-07:00

Media Psychology Alum Stephanie Jiroch Hired as Adjunct Faculty at University of Nevada, Reno

2023-05-19T11:50:41-07:00

Media Psychology alum Stephanie Jiroch was hired as an adjunct professor of marketing at the University of Nevada, Reno - Lake Tahoe campus teaching Advanced Marketing Strategy in the business and entrepreneur program. Stephanie Jiroch, M.A., doctoral candidate Stephanie Jiroch is a graduate of Fielding's Master's in Media Psychology and is currently a doctoral candidate in Psychology with an emphasis in Media at Fielding Graduate University. In addition, she holds an Executive MBA from Quantic School of Business and Technology, and a bachelor of arts in Advertising and Psychology from the University of Nevada, Reno. As an [...]

Media Psychology Alum Stephanie Jiroch Hired as Adjunct Faculty at University of Nevada, Reno2023-05-19T11:50:41-07:00

Media Psychology Program Director Brian Cutler Contributes to The Oxford Handbook of Psychology and Law

2023-05-09T10:00:46-07:00

Psychology-law is a very diverse field that covers a wide range of topics from both experimental psychology and applied psychology. These broad areas are in turn made up of many subspecialties. However, despite the continued and rapid growth of the psychology-law field, there was no current comprehensive resource that provided coverage of the major topic areas until the publication of The Oxford Handbook of Psychology and Law. The Oxford Handbook of Psychology and Law offers a current, scholarly overview of psychology-law topics. The book's principal editors, Dr. David DeMatteo, JD, Ph.D., ABPP (Forensic), a Professor of Psychology and Professor of Law [...]

Media Psychology Program Director Brian Cutler Contributes to The Oxford Handbook of Psychology and Law2023-05-09T10:00:46-07:00

The Silver Lining of ChatGPT

2023-05-05T12:31:29-07:00

There's more to rapid AI advancements than just fear and loathing. KEY POINTS People should consider both valid concerns about ChatGPT and its potential to help people work smarter and achieve better results. ChatGPT can help creators use more of their energy on the highest levels of their work, leading to advancements. ChatGPT and other AI are not soulless. Human beings create and develop AI, so "artificial" intelligence is based on human achievement. Lately, many of the biggest technology news stories center around the use of artificial intelligence, particularly ChatGPT. Headlines and social media discussions tend to focus on fears [...]

The Silver Lining of ChatGPT2023-05-05T12:31:29-07:00

Why Proposed Social Media Bans Won’t Keep Your Kids Safe

2023-05-05T03:55:09-07:00

Social media bans ignore the need for digital literacy and self-regulation KEY POINTS Proposed legal bans on social media for kids are based on moral panics, not research. The preoccupation with social media use ignores the needed skills to safely navigate the digital world. Not only will the laws be difficult to enforce but verification proposals raise serious privacy issues for sensitive information. Lawmakers could help kids more by funding digital literacy programs. Politicians can't get their pens out fast enough to draft laws to regulate social media use by kids. Advertised as "child protection" laws, the proposed bans [...]

Why Proposed Social Media Bans Won’t Keep Your Kids Safe2023-05-05T03:55:09-07:00
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